![](data:image/svg+xml,<svg display="block" role="presentation" viewBox="0 0 80 10" xmlns="http://www.w3.org/2000/svg"><g d="M 0 9.395 L 0 0 L 80 0 L 80 9.395 Z M 0.471 9.139 C 0.364 9.139 0.271 9.1 0.194 9.02 C 0.113 8.939 0.074 8.847 0.074 8.743 L 0.074 0.471 C 0.074 0.367 0.113 0.271 0.194 0.194 C 0.274 0.113 0.367 0.075 0.471 0.075 C 0.584 0.075 0.68 0.113 0.754 0.194 C 0.829 0.274 0.868 0.367 0.868 0.471 L 0.868 3.429 L 5.105 0.155 C 5.173 0.101 5.248 0.075 5.331 0.075 C 5.355 0.075 5.4 0.081 5.468 0.093 C 5.537 0.104 5.6 0.152 5.662 0.233 C 5.716 0.301 5.743 0.379 5.743 0.471 C 5.743 0.486 5.74 0.528 5.731 0.596 C 5.722 0.665 5.677 0.728 5.594 0.79 L 2.502 3.17 L 5.641 8.471 C 5.701 8.57 5.731 8.668 5.731 8.766 C 5.731 8.865 5.689 8.951 5.606 9.026 C 5.522 9.094 5.436 9.127 5.346 9.127 C 5.322 9.127 5.281 9.124 5.215 9.115 C 5.149 9.106 5.09 9.056 5.027 8.957 L 1.864 3.668 L 0.868 4.437 L 0.868 8.743 C 0.868 8.847 0.829 8.942 0.754 9.02 C 0.68 9.1 0.584 9.139 0.471 9.139 Z M 6.733 9.139 C 6.595 9.139 6.497 9.094 6.431 9.008 C 6.366 8.921 6.336 8.835 6.336 8.754 C 6.336 8.716 6.342 8.674 6.36 8.629 L 8.808 0.358 C 8.832 0.274 8.877 0.206 8.948 0.155 C 9.02 0.101 9.097 0.075 9.181 0.075 C 9.383 0.075 9.512 0.17 9.565 0.358 L 11.989 8.629 C 12.004 8.674 12.013 8.716 12.013 8.754 C 12.013 8.838 11.978 8.921 11.906 9.008 C 11.834 9.094 11.742 9.139 11.629 9.139 C 11.56 9.139 11.486 9.118 11.408 9.076 C 11.328 9.035 11.271 8.96 11.232 8.856 L 10.642 6.849 L 7.708 6.849 L 7.117 8.856 C 7.093 8.939 7.046 9.008 6.971 9.059 C 6.897 9.112 6.816 9.139 6.733 9.139 Z M 7.946 6.056 L 10.406 6.056 L 9.184 1.888 L 7.949 6.056 Z M 16.477 0.075 C 16.59 0.075 16.686 0.113 16.76 0.194 C 16.835 0.274 16.873 0.367 16.873 0.471 C 16.873 0.576 16.835 0.671 16.76 0.749 C 16.686 0.829 16.59 0.868 16.477 0.868 L 14.437 0.868 L 14.437 8.743 C 14.437 8.847 14.399 8.942 14.324 9.02 C 14.25 9.1 14.154 9.139 14.041 9.139 C 13.933 9.139 13.841 9.1 13.764 9.02 C 13.686 8.939 13.644 8.847 13.644 8.743 L 13.644 0.868 L 11.605 0.868 C 11.497 0.868 11.405 0.829 11.327 0.749 C 11.247 0.668 11.208 0.576 11.208 0.471 C 11.208 0.367 11.247 0.271 11.327 0.194 C 11.408 0.113 11.5 0.075 11.605 0.075 Z M 16.471 9.139 C 16.343 9.139 16.244 9.091 16.176 8.999 C 16.107 8.904 16.074 8.817 16.074 8.734 C 16.074 8.695 16.077 8.662 16.086 8.632 L 18.52 0.358 C 18.573 0.17 18.701 0.075 18.904 0.075 C 18.988 0.075 19.065 0.101 19.143 0.155 C 19.217 0.209 19.268 0.277 19.289 0.358 L 21.725 8.629 C 21.74 8.668 21.749 8.704 21.749 8.743 C 21.749 8.826 21.713 8.912 21.641 9.002 C 21.57 9.091 21.468 9.139 21.34 9.139 L 16.468 9.139 Z M 17.002 8.346 L 20.809 8.346 L 18.907 1.876 L 17.005 8.346 Z M 22.974 9.139 C 22.867 9.139 22.775 9.1 22.697 9.02 C 22.616 8.939 22.578 8.847 22.578 8.743 L 22.578 0.471 C 22.578 0.382 22.605 0.298 22.664 0.227 C 22.721 0.155 22.789 0.107 22.873 0.087 C 22.903 0.081 22.936 0.075 22.974 0.075 C 23.019 0.075 23.076 0.087 23.144 0.113 C 23.213 0.14 23.269 0.191 23.314 0.265 L 27.45 7.29 L 27.45 0.471 C 27.45 0.367 27.489 0.271 27.569 0.194 C 27.65 0.113 27.742 0.075 27.846 0.075 C 27.96 0.075 28.055 0.113 28.13 0.194 C 28.204 0.274 28.243 0.367 28.243 0.471 L 28.243 8.743 C 28.243 8.865 28.207 8.96 28.136 9.032 C 28.064 9.103 27.969 9.139 27.846 9.139 C 27.703 9.139 27.59 9.077 27.507 8.945 L 23.371 1.92 L 23.371 8.743 C 23.371 8.847 23.332 8.942 23.258 9.02 C 23.183 9.1 23.088 9.139 22.974 9.139 Z M 34.221 8.346 C 34.326 8.346 34.421 8.385 34.499 8.465 C 34.579 8.546 34.618 8.638 34.618 8.743 C 34.618 8.847 34.579 8.942 34.499 9.02 C 34.418 9.097 34.326 9.139 34.221 9.139 L 29.349 9.139 C 29.242 9.139 29.149 9.1 29.072 9.02 C 28.991 8.939 28.953 8.847 28.953 8.743 C 28.953 8.638 28.991 8.543 29.072 8.465 C 29.152 8.385 29.245 8.346 29.349 8.346 L 31.389 8.346 L 31.389 0.868 L 29.349 0.868 C 29.242 0.868 29.149 0.829 29.072 0.749 C 28.991 0.668 28.953 0.576 28.953 0.471 C 28.953 0.367 28.991 0.271 29.072 0.194 C 29.152 0.113 29.245 0.075 29.349 0.075 L 34.221 0.075 C 34.326 0.075 34.421 0.113 34.499 0.194 C 34.579 0.274 34.618 0.367 34.618 0.471 C 34.618 0.576 34.579 0.671 34.499 0.749 C 34.418 0.829 34.326 0.868 34.221 0.868 L 32.182 0.868 L 32.182 8.346 Z M 35.617 9.139 C 35.48 9.139 35.381 9.094 35.316 9.008 C 35.25 8.921 35.22 8.835 35.22 8.754 C 35.22 8.716 35.226 8.674 35.244 8.629 L 37.692 0.358 C 37.716 0.274 37.761 0.206 37.832 0.155 C 37.904 0.101 37.981 0.075 38.065 0.075 C 38.268 0.075 38.396 0.17 38.45 0.358 L 40.874 8.629 C 40.889 8.674 40.898 8.716 40.898 8.754 C 40.898 8.838 40.862 8.921 40.79 9.008 C 40.719 9.094 40.626 9.139 40.513 9.139 C 40.444 9.139 40.37 9.118 40.292 9.076 C 40.212 9.035 40.155 8.96 40.116 8.856 L 39.526 6.849 L 36.592 6.849 L 36.001 8.856 C 35.978 8.939 35.93 9.008 35.855 9.059 C 35.781 9.112 35.7 9.139 35.617 9.139 Z M 36.83 6.056 L 39.29 6.056 L 38.068 1.888 L 36.833 6.056 Z M 46.927 9.139 C 46.375 9.139 45.886 9.014 45.46 8.766 C 45.033 8.519 44.696 8.182 44.452 7.759 C 44.207 7.335 44.079 6.867 44.073 6.354 L 44.073 4.971 C 44.073 4.857 44.112 4.762 44.186 4.687 C 44.261 4.613 44.353 4.574 44.458 4.574 C 44.571 4.574 44.666 4.613 44.747 4.687 C 44.827 4.762 44.866 4.857 44.866 4.971 L 44.866 6.354 C 44.872 6.718 44.968 7.049 45.143 7.35 C 45.322 7.651 45.564 7.893 45.874 8.075 C 46.184 8.257 46.536 8.346 46.927 8.346 C 47.296 8.346 47.633 8.257 47.934 8.075 C 48.236 7.893 48.477 7.651 48.659 7.35 C 48.841 7.049 48.93 6.715 48.93 6.354 C 48.93 5.993 48.841 5.648 48.659 5.346 C 48.477 5.045 48.236 4.804 47.934 4.622 C 47.633 4.44 47.296 4.35 46.927 4.35 L 46.214 4.35 C 45.82 4.35 45.463 4.255 45.138 4.061 C 44.813 3.867 44.553 3.611 44.356 3.292 C 44.159 2.97 44.061 2.615 44.061 2.221 C 44.061 1.828 44.157 1.449 44.35 1.127 C 44.544 0.805 44.801 0.552 45.126 0.361 C 45.451 0.173 45.805 0.078 46.19 0.078 C 46.521 0.078 46.825 0.143 47.102 0.277 C 47.377 0.409 47.615 0.587 47.812 0.817 C 48.009 1.044 48.149 1.294 48.233 1.566 C 48.286 1.738 48.4 1.825 48.572 1.825 C 48.677 1.825 48.766 1.789 48.832 1.718 C 48.9 1.646 48.933 1.56 48.933 1.464 L 48.933 0.471 C 48.933 0.367 48.972 0.271 49.047 0.194 C 49.121 0.113 49.217 0.075 49.33 0.075 C 49.434 0.075 49.53 0.113 49.607 0.194 C 49.688 0.274 49.726 0.367 49.726 0.471 L 49.726 1.458 C 49.726 1.774 49.613 2.049 49.386 2.275 C 49.16 2.502 48.889 2.615 48.569 2.615 C 48.319 2.615 48.095 2.541 47.896 2.388 C 47.696 2.236 47.553 2.043 47.469 1.798 C 47.38 1.512 47.216 1.285 46.983 1.118 C 46.748 0.951 46.485 0.868 46.19 0.868 C 45.94 0.868 45.716 0.927 45.516 1.05 C 45.316 1.172 45.155 1.333 45.036 1.536 C 44.914 1.738 44.854 1.965 44.854 2.216 C 44.854 2.466 44.914 2.681 45.036 2.883 C 45.155 3.086 45.322 3.25 45.528 3.369 C 45.734 3.489 45.963 3.551 46.214 3.551 L 46.927 3.551 C 47.448 3.551 47.919 3.677 48.343 3.924 C 48.766 4.175 49.103 4.508 49.351 4.932 C 49.601 5.355 49.723 5.826 49.723 6.348 C 49.723 6.831 49.604 7.287 49.366 7.714 C 49.127 8.14 48.796 8.483 48.373 8.746 C 47.949 9.008 47.466 9.136 46.924 9.136 Z M 55.526 0.075 C 55.639 0.075 55.735 0.113 55.809 0.194 C 55.884 0.274 55.922 0.367 55.922 0.471 C 55.922 0.576 55.884 0.671 55.809 0.749 C 55.735 0.829 55.639 0.868 55.526 0.868 L 53.486 0.868 L 53.486 8.743 C 53.486 8.85 53.448 8.942 53.373 9.02 C 53.298 9.1 53.203 9.139 53.09 9.139 C 52.985 9.139 52.893 9.1 52.812 9.02 C 52.732 8.939 52.693 8.847 52.693 8.743 L 52.693 0.868 L 50.654 0.868 C 50.549 0.868 50.457 0.829 50.376 0.749 C 50.296 0.668 50.257 0.576 50.257 0.471 C 50.257 0.367 50.296 0.271 50.376 0.194 C 50.457 0.116 50.549 0.075 50.654 0.075 Z M 59.465 9.321 C 58.943 9.321 58.469 9.196 58.043 8.942 C 57.616 8.689 57.273 8.346 57.017 7.917 C 56.76 7.487 56.632 7.01 56.632 6.488 L 56.632 0.471 C 56.632 0.367 56.671 0.271 56.746 0.194 C 56.82 0.116 56.916 0.075 57.029 0.075 C 57.133 0.075 57.229 0.113 57.306 0.194 C 57.387 0.274 57.425 0.367 57.425 0.471 L 57.425 6.488 C 57.425 6.858 57.515 7.198 57.697 7.508 C 57.879 7.818 58.123 8.066 58.433 8.251 C 58.743 8.435 59.086 8.528 59.465 8.528 C 59.844 8.528 60.184 8.435 60.491 8.251 C 60.798 8.066 61.042 7.818 61.227 7.508 C 61.412 7.198 61.504 6.858 61.504 6.488 L 61.504 0.471 C 61.504 0.367 61.543 0.271 61.618 0.194 C 61.692 0.113 61.788 0.075 61.901 0.075 C 62.008 0.075 62.101 0.113 62.178 0.194 C 62.256 0.274 62.298 0.367 62.298 0.471 L 62.298 6.488 C 62.298 7.01 62.172 7.484 61.919 7.917 C 61.665 8.346 61.323 8.689 60.893 8.942 C 60.464 9.196 59.987 9.321 59.465 9.321 Z M 63.675 9.139 C 63.568 9.139 63.475 9.1 63.398 9.02 C 63.32 8.939 63.278 8.847 63.278 8.743 L 63.278 0.471 C 63.278 0.367 63.317 0.271 63.398 0.194 C 63.478 0.113 63.571 0.075 63.675 0.075 L 64.412 0.075 C 65.038 0.075 65.625 0.191 66.174 0.426 C 66.722 0.662 67.202 0.987 67.62 1.402 C 68.034 1.816 68.359 2.299 68.595 2.845 C 68.83 3.393 68.947 3.981 68.947 4.607 C 68.947 5.233 68.83 5.82 68.595 6.369 C 68.359 6.918 68.034 7.398 67.62 7.812 C 67.205 8.227 66.722 8.552 66.174 8.787 C 65.625 9.023 65.038 9.139 64.412 9.139 Z M 64.072 8.346 L 64.412 8.346 C 64.924 8.346 65.407 8.251 65.861 8.057 C 66.314 7.863 66.713 7.598 67.056 7.252 C 67.399 6.909 67.668 6.509 67.861 6.056 C 68.055 5.603 68.151 5.12 68.151 4.607 C 68.151 4.094 68.055 3.611 67.861 3.158 C 67.668 2.705 67.402 2.305 67.056 1.962 C 66.713 1.619 66.314 1.351 65.861 1.157 C 65.407 0.963 64.924 0.868 64.412 0.868 L 64.072 0.868 Z M 74.075 8.346 C 74.18 8.346 74.272 8.385 74.353 8.465 C 74.433 8.546 74.472 8.638 74.472 8.743 C 74.472 8.847 74.433 8.942 74.353 9.02 C 74.272 9.097 74.18 9.139 74.075 9.139 L 69.203 9.139 C 69.096 9.139 69.003 9.1 68.926 9.02 C 68.845 8.939 68.807 8.847 68.807 8.743 C 68.807 8.638 68.845 8.543 68.926 8.465 C 69.006 8.385 69.099 8.346 69.203 8.346 L 71.243 8.346 L 71.243 0.868 L 69.203 0.868 C 69.096 0.868 69.003 0.829 68.926 0.749 C 68.845 0.668 68.807 0.576 68.807 0.471 C 68.807 0.367 68.845 0.271 68.926 0.194 C 69.006 0.116 69.099 0.075 69.203 0.075 L 74.075 0.075 C 74.18 0.075 74.272 0.113 74.353 0.194 C 74.433 0.274 74.472 0.367 74.472 0.471 C 74.472 0.576 74.433 0.671 74.353 0.749 C 74.272 0.829 74.18 0.868 74.075 0.868 L 72.036 0.868 L 72.036 8.346 Z M 79.925 4.607 C 79.925 5.12 79.866 5.645 79.744 6.175 C 79.621 6.709 79.442 7.198 79.201 7.642 C 78.959 8.09 78.661 8.447 78.312 8.725 C 77.96 8.999 77.555 9.139 77.096 9.139 C 76.637 9.139 76.228 9.002 75.876 8.731 C 75.524 8.459 75.229 8.098 74.988 7.648 C 74.746 7.198 74.564 6.709 74.445 6.175 C 74.323 5.642 74.263 5.12 74.263 4.607 C 74.263 4.094 74.323 3.569 74.445 3.038 C 74.564 2.505 74.746 2.016 74.988 1.571 C 75.229 1.127 75.524 0.766 75.876 0.489 C 76.228 0.215 76.634 0.075 77.096 0.075 C 77.406 0.075 77.686 0.14 77.934 0.268 C 78.184 0.397 78.417 0.57 78.637 0.79 L 79.228 0.212 C 79.311 0.137 79.41 0.096 79.523 0.087 C 79.621 0.087 79.708 0.128 79.782 0.212 C 79.866 0.286 79.908 0.379 79.908 0.483 C 79.908 0.587 79.866 0.683 79.782 0.766 L 79.126 1.422 C 79.392 1.87 79.591 2.362 79.726 2.907 C 79.863 3.45 79.928 4.016 79.928 4.607 Z M 75.053 4.607 C 75.053 4.893 75.08 5.206 75.134 5.54 C 75.187 5.877 75.265 6.208 75.372 6.536 C 75.477 6.864 75.611 7.165 75.775 7.437 C 75.939 7.708 76.127 7.929 76.347 8.093 C 76.565 8.26 76.815 8.343 77.096 8.343 C 77.376 8.343 77.624 8.26 77.844 8.093 C 78.062 7.926 78.253 7.708 78.417 7.437 C 78.578 7.165 78.712 6.864 78.819 6.536 C 78.927 6.208 79.004 5.874 79.058 5.54 C 79.111 5.203 79.138 4.893 79.138 4.607 C 79.138 3.563 78.927 2.675 78.503 1.932 C 78.065 2.204 77.597 2.341 77.099 2.341 C 76.818 2.341 76.577 2.266 76.374 2.114 C 76.171 1.962 76.031 1.771 75.954 1.536 C 75.638 1.944 75.408 2.427 75.268 2.985 C 75.128 3.542 75.059 4.085 75.059 4.604 Z M 76.696 1.208 C 76.696 1.306 76.732 1.387 76.804 1.452 C 76.875 1.518 76.971 1.548 77.093 1.548 C 77.403 1.548 77.713 1.464 78.023 1.297 C 77.752 1.017 77.457 0.877 77.14 0.877 L 77.096 0.877 C 76.953 0.877 76.851 0.91 76.789 0.978 C 76.729 1.047 76.699 1.121 76.699 1.205 Z" fill="transparent" height="9.395457142857142px" id="CpV2AM8p2" transform="translate(0 0.285)" width="80px"><path d="M 0 9.395 L 0 0 L 80 0 L 80 9.395 Z" fill="transparent" height="9.395457142857142px" id="C0Pi22qYy" width="80px"/><path d="M 0.397 9.064 C 0.289 9.064 0.197 9.026 0.119 8.945 C 0.039 8.865 0 8.772 0 8.668 L 0 0.397 C 0 0.292 0.039 0.197 0.119 0.119 C 0.2 0.039 0.292 0 0.397 0 C 0.51 0 0.605 0.039 0.68 0.119 C 0.754 0.2 0.793 0.292 0.793 0.397 L 0.793 3.354 L 5.03 0.081 C 5.099 0.027 5.173 0 5.257 0 C 5.281 0 5.325 0.006 5.394 0.018 C 5.463 0.03 5.525 0.078 5.588 0.158 C 5.641 0.227 5.668 0.304 5.668 0.397 C 5.668 0.411 5.665 0.453 5.656 0.522 C 5.647 0.59 5.603 0.653 5.519 0.716 L 2.427 3.095 L 5.567 8.397 C 5.627 8.495 5.656 8.593 5.656 8.692 C 5.656 8.79 5.615 8.877 5.531 8.951 C 5.448 9.02 5.361 9.053 5.272 9.053 C 5.248 9.053 5.206 9.05 5.141 9.041 C 5.075 9.032 5.015 8.981 4.953 8.883 L 1.789 3.593 L 0.793 4.362 L 0.793 8.668 C 0.793 8.772 0.754 8.868 0.68 8.945 C 0.605 9.026 0.51 9.064 0.397 9.064 Z" fill="rgb(15, 10, 6)" height="9.064476999999998px" id="GlhKlnlvx" stroke-dasharray="" stroke-linecap="butt" stroke-linejoin="miter" stroke-miterlimit="10" stroke-width="0.15" stroke="rgb(15, 10, 6)" transform="translate(0.074 0.075)" width="5.668287999999993px"/><path d="M 0.397 9.064 C 0.259 9.064 0.161 9.02 0.095 8.933 C 0.03 8.847 0 8.76 0 8.68 C 0 8.641 0.006 8.599 0.024 8.555 L 2.472 0.283 C 2.496 0.2 2.54 0.131 2.612 0.081 C 2.684 0.027 2.761 0 2.845 0 C 3.047 0 3.176 0.095 3.229 0.283 L 5.653 8.555 C 5.668 8.599 5.677 8.641 5.677 8.68 C 5.677 8.763 5.641 8.847 5.57 8.933 C 5.498 9.02 5.406 9.064 5.293 9.064 C 5.224 9.064 5.149 9.044 5.072 9.002 C 4.991 8.96 4.935 8.886 4.896 8.781 L 4.306 6.775 L 1.372 6.775 L 0.781 8.781 C 0.757 8.865 0.71 8.933 0.635 8.984 C 0.561 9.038 0.48 9.064 0.397 9.064 Z M 1.61 5.981 L 4.07 5.981 L 2.848 1.813 L 1.613 5.981 Z" fill="rgb(15, 10, 6)" height="9.064477012772421px" id="BLdtutkYS" stroke-dasharray="" stroke-linecap="butt" stroke-linejoin="miter" stroke-miterlimit="10" stroke-width="0.15" stroke="rgb(15, 10, 6)" transform="translate(6.336 0.075)" width="5.677228571428628px"/><path d="M 5.269 0 C 5.382 0 5.477 0.039 5.552 0.119 C 5.627 0.2 5.665 0.292 5.665 0.397 C 5.665 0.501 5.627 0.596 5.552 0.674 C 5.477 0.754 5.382 0.793 5.269 0.793 L 3.229 0.793 L 3.229 8.668 C 3.229 8.772 3.19 8.868 3.116 8.945 C 3.041 9.026 2.946 9.064 2.833 9.064 C 2.725 9.064 2.633 9.026 2.555 8.945 C 2.478 8.865 2.436 8.772 2.436 8.668 L 2.436 0.793 L 0.397 0.793 C 0.289 0.793 0.197 0.754 0.119 0.674 C 0.039 0.593 0 0.501 0 0.397 C 0 0.292 0.039 0.197 0.119 0.119 C 0.2 0.039 0.292 0 0.397 0 Z" fill="rgb(15, 10, 6)" height="9.064476999999998px" id="Zqb7bhP1F" stroke-dasharray="" stroke-linecap="butt" stroke-linejoin="miter" stroke-miterlimit="10" stroke-width="0.15" stroke="rgb(15, 10, 6)" transform="translate(11.208 0.075)" width="5.665285714285716px"/><path d="M 0.397 9.064 C 0.268 9.064 0.17 9.017 0.101 8.924 C 0.033 8.829 0 8.742 0 8.659 C 0 8.62 0.003 8.587 0.012 8.558 L 2.445 0.283 C 2.499 0.095 2.627 0 2.83 0 C 2.913 0 2.991 0.027 3.068 0.081 C 3.143 0.134 3.194 0.203 3.214 0.283 L 5.65 8.555 C 5.665 8.593 5.674 8.629 5.674 8.668 C 5.674 8.751 5.639 8.838 5.567 8.927 C 5.495 9.017 5.394 9.064 5.266 9.064 L 0.394 9.064 Z M 0.927 8.271 L 4.735 8.271 L 2.833 1.801 L 0.93 8.271 Z" fill="rgb(15, 10, 6)" height="9.064477012772421px" id="jZSWfUbKt" stroke-dasharray="" stroke-linecap="butt" stroke-linejoin="miter" stroke-miterlimit="10" stroke-width="0.15" stroke="rgb(15, 10, 6)" transform="translate(16.074 0.075)" width="5.674285714285773px"/><path d="M 0.397 9.064 C 0.289 9.064 0.197 9.026 0.119 8.945 C 0.039 8.865 0 8.772 0 8.668 L 0 0.397 C 0 0.307 0.027 0.224 0.086 0.152 C 0.143 0.081 0.212 0.033 0.295 0.012 C 0.325 0.006 0.358 0 0.397 0 C 0.441 0 0.498 0.012 0.567 0.039 C 0.635 0.066 0.692 0.116 0.736 0.191 L 4.872 7.216 L 4.872 0.397 C 4.872 0.292 4.911 0.197 4.991 0.119 C 5.072 0.039 5.164 0 5.269 0 C 5.382 0 5.477 0.039 5.552 0.119 C 5.627 0.2 5.665 0.292 5.665 0.397 L 5.665 8.668 C 5.665 8.79 5.63 8.886 5.558 8.957 C 5.486 9.029 5.391 9.064 5.269 9.064 C 5.126 9.064 5.012 9.002 4.929 8.871 L 0.793 1.846 L 0.793 8.668 C 0.793 8.772 0.754 8.868 0.68 8.945 C 0.605 9.026 0.51 9.064 0.397 9.064 Z" fill="rgb(15, 10, 6)" height="9.064476999999998px" id="l2yJkRobK" stroke-dasharray="" stroke-linecap="butt" stroke-linejoin="miter" stroke-miterlimit="10" stroke-width="0.15" stroke="rgb(15, 10, 6)" transform="translate(22.578 0.075)" width="5.665285714285716px"/><path d="M 5.269 8.271 C 5.373 8.271 5.469 8.31 5.546 8.391 C 5.627 8.471 5.665 8.564 5.665 8.668 C 5.665 8.772 5.627 8.868 5.546 8.945 C 5.466 9.023 5.373 9.064 5.269 9.064 L 0.397 9.064 C 0.289 9.064 0.197 9.026 0.119 8.945 C 0.039 8.865 0 8.772 0 8.668 C 0 8.564 0.039 8.468 0.119 8.391 C 0.2 8.31 0.292 8.271 0.397 8.271 L 2.436 8.271 L 2.436 0.793 L 0.397 0.793 C 0.289 0.793 0.197 0.754 0.119 0.674 C 0.039 0.593 0 0.501 0 0.397 C 0 0.292 0.039 0.197 0.119 0.119 C 0.2 0.039 0.292 0 0.397 0 L 5.269 0 C 5.373 0 5.469 0.039 5.546 0.119 C 5.627 0.2 5.665 0.292 5.665 0.397 C 5.665 0.501 5.627 0.596 5.546 0.674 C 5.466 0.754 5.373 0.793 5.269 0.793 L 3.229 0.793 L 3.229 8.271 Z" fill="rgb(15, 10, 6)" height="9.064476999999998px" id="NzqFv2tqT" stroke-dasharray="" stroke-linecap="butt" stroke-linejoin="miter" stroke-miterlimit="10" stroke-width="0.15" stroke="rgb(15, 10, 6)" transform="translate(28.953 0.075)" width="5.665285714285687px"/><path d="M 0.397 9.064 C 0.259 9.064 0.161 9.02 0.095 8.933 C 0.03 8.847 0 8.76 0 8.68 C 0 8.641 0.006 8.599 0.024 8.555 L 2.472 0.283 C 2.496 0.2 2.54 0.131 2.612 0.081 C 2.684 0.027 2.761 0 2.845 0 C 3.047 0 3.176 0.095 3.229 0.283 L 5.653 8.555 C 5.668 8.599 5.677 8.641 5.677 8.68 C 5.677 8.763 5.641 8.847 5.57 8.933 C 5.498 9.02 5.406 9.064 5.293 9.064 C 5.224 9.064 5.149 9.044 5.072 9.002 C 4.991 8.96 4.935 8.886 4.896 8.781 L 4.306 6.775 L 1.372 6.775 L 0.781 8.781 C 0.757 8.865 0.71 8.933 0.635 8.984 C 0.561 9.038 0.48 9.064 0.397 9.064 Z M 1.61 5.981 L 4.07 5.981 L 2.848 1.813 L 1.613 5.981 Z" fill="rgb(15, 10, 6)" height="9.064477012772421px" id="ydUIEwTM6" stroke-dasharray="" stroke-linecap="butt" stroke-linejoin="miter" stroke-miterlimit="10" stroke-width="0.15" stroke="rgb(15, 10, 6)" transform="translate(35.22 0.075)" width="5.677285714285659px"/><path d="M 2.865 9.064 C 2.314 9.064 1.825 8.939 1.398 8.692 C 0.972 8.444 0.635 8.107 0.391 7.684 C 0.146 7.261 0.018 6.792 0.012 6.28 L 0.012 4.896 C 0.012 4.783 0.051 4.687 0.125 4.613 C 0.2 4.538 0.292 4.499 0.397 4.499 C 0.51 4.499 0.605 4.538 0.686 4.613 C 0.766 4.687 0.805 4.783 0.805 4.896 L 0.805 6.28 C 0.811 6.643 0.906 6.974 1.082 7.275 C 1.261 7.577 1.503 7.818 1.813 8 C 2.123 8.182 2.475 8.271 2.865 8.271 C 3.235 8.271 3.572 8.182 3.873 8 C 4.174 7.818 4.416 7.577 4.598 7.275 C 4.78 6.974 4.869 6.64 4.869 6.28 C 4.869 5.919 4.78 5.573 4.598 5.272 C 4.416 4.971 4.174 4.729 3.873 4.547 C 3.572 4.365 3.235 4.276 2.865 4.276 L 2.153 4.276 C 1.759 4.276 1.401 4.18 1.076 3.987 C 0.751 3.793 0.492 3.536 0.295 3.217 C 0.098 2.895 0 2.54 0 2.147 C 0 1.753 0.095 1.375 0.289 1.053 C 0.483 0.731 0.739 0.477 1.064 0.286 C 1.389 0.098 1.744 0.003 2.129 0.003 C 2.46 0.003 2.764 0.069 3.041 0.203 C 3.316 0.334 3.554 0.513 3.751 0.742 C 3.948 0.969 4.088 1.22 4.171 1.491 C 4.225 1.664 4.338 1.75 4.511 1.75 C 4.616 1.75 4.705 1.715 4.771 1.643 C 4.839 1.571 4.872 1.485 4.872 1.389 L 4.872 0.397 C 4.872 0.292 4.911 0.197 4.985 0.119 C 5.06 0.039 5.155 0 5.269 0 C 5.373 0 5.468 0.039 5.546 0.119 C 5.626 0.2 5.665 0.292 5.665 0.397 L 5.665 1.384 C 5.665 1.7 5.552 1.974 5.325 2.201 C 5.099 2.427 4.827 2.54 4.508 2.54 C 4.258 2.54 4.034 2.466 3.834 2.314 C 3.635 2.162 3.492 1.968 3.408 1.723 C 3.319 1.437 3.155 1.211 2.922 1.044 C 2.687 0.877 2.424 0.793 2.129 0.793 C 1.878 0.793 1.655 0.853 1.455 0.975 C 1.255 1.097 1.094 1.258 0.975 1.461 C 0.853 1.664 0.793 1.89 0.793 2.141 C 0.793 2.391 0.853 2.606 0.975 2.809 C 1.094 3.012 1.261 3.176 1.467 3.295 C 1.673 3.414 1.902 3.477 2.153 3.477 L 2.865 3.477 C 3.387 3.477 3.858 3.602 4.282 3.849 C 4.705 4.1 5.042 4.434 5.29 4.857 C 5.54 5.281 5.662 5.752 5.662 6.274 C 5.662 6.757 5.543 7.213 5.304 7.639 C 5.066 8.066 4.735 8.408 4.312 8.671 C 3.888 8.933 3.405 9.061 2.862 9.061 Z" fill="rgb(15, 10, 6)" height="9.064476999999998px" id="mP5xWt4AT" stroke-dasharray="" stroke-linecap="butt" stroke-linejoin="miter" stroke-miterlimit="10" stroke-width="0.15" stroke="rgb(15, 10, 6)" transform="translate(44.061 0.075)" width="5.665285714285687px"/><path d="M 5.269 0 C 5.382 0 5.477 0.039 5.552 0.119 C 5.627 0.2 5.665 0.292 5.665 0.397 C 5.665 0.501 5.627 0.596 5.552 0.674 C 5.477 0.754 5.382 0.793 5.269 0.793 L 3.229 0.793 L 3.229 8.668 C 3.229 8.775 3.19 8.868 3.116 8.945 C 3.041 9.026 2.946 9.064 2.833 9.064 C 2.728 9.064 2.636 9.026 2.555 8.945 C 2.475 8.865 2.436 8.772 2.436 8.668 L 2.436 0.793 L 0.397 0.793 C 0.292 0.793 0.2 0.754 0.119 0.674 C 0.039 0.593 0 0.501 0 0.397 C 0 0.292 0.039 0.197 0.119 0.119 C 0.2 0.042 0.292 0 0.397 0 Z" fill="rgb(15, 10, 6)" height="9.064476999999998px" id="Bm7uWhiBh" stroke-dasharray="" stroke-linecap="butt" stroke-linejoin="miter" stroke-miterlimit="10" stroke-width="0.15" stroke="rgb(15, 10, 6)" transform="translate(50.257 0.075)" width="5.665285714285687px"/><path d="M 2.833 9.246 C 2.311 9.246 1.837 9.121 1.41 8.868 C 0.984 8.614 0.641 8.271 0.385 7.842 C 0.128 7.413 0 6.936 0 6.414 L 0 0.397 C 0 0.292 0.039 0.197 0.113 0.119 C 0.188 0.042 0.283 0 0.397 0 C 0.501 0 0.596 0.039 0.674 0.119 C 0.754 0.2 0.793 0.292 0.793 0.397 L 0.793 6.414 C 0.793 6.783 0.883 7.123 1.064 7.433 C 1.246 7.744 1.491 7.991 1.801 8.176 C 2.111 8.361 2.454 8.453 2.833 8.453 C 3.211 8.453 3.551 8.361 3.858 8.176 C 4.165 7.991 4.41 7.744 4.595 7.433 C 4.78 7.123 4.872 6.783 4.872 6.414 L 4.872 0.397 C 4.872 0.292 4.911 0.197 4.985 0.119 C 5.06 0.039 5.155 0 5.269 0 C 5.376 0 5.468 0.039 5.546 0.119 C 5.624 0.2 5.665 0.292 5.665 0.397 L 5.665 6.414 C 5.665 6.936 5.54 7.41 5.287 7.842 C 5.033 8.271 4.69 8.614 4.261 8.868 C 3.832 9.121 3.354 9.246 2.833 9.246 Z" fill="rgb(15, 10, 6)" height="9.246362714285713px" id="GnNXSOOcf" stroke-dasharray="" stroke-linecap="butt" stroke-linejoin="miter" stroke-miterlimit="10" stroke-width="0.15" stroke="rgb(15, 10, 6)" transform="translate(56.632 0.075)" width="5.665285714285687px"/><path d="M 0.397 9.064 C 0.289 9.064 0.197 9.026 0.119 8.945 C 0.042 8.865 0 8.772 0 8.668 L 0 0.397 C 0 0.292 0.039 0.197 0.119 0.119 C 0.2 0.039 0.292 0 0.397 0 L 1.133 0 C 1.759 0 2.347 0.116 2.895 0.352 C 3.444 0.587 3.924 0.912 4.341 1.327 C 4.756 1.741 5.081 2.224 5.316 2.77 C 5.552 3.319 5.668 3.906 5.668 4.532 C 5.668 5.158 5.552 5.746 5.316 6.294 C 5.081 6.843 4.756 7.323 4.341 7.738 C 3.927 8.152 3.444 8.477 2.895 8.713 C 2.347 8.948 1.759 9.064 1.133 9.064 Z M 0.793 8.271 L 1.133 8.271 C 1.646 8.271 2.129 8.176 2.582 7.982 C 3.035 7.788 3.435 7.523 3.778 7.177 C 4.121 6.834 4.389 6.435 4.583 5.981 C 4.777 5.528 4.872 5.045 4.872 4.532 C 4.872 4.019 4.777 3.536 4.583 3.083 C 4.389 2.63 4.124 2.23 3.778 1.887 C 3.435 1.545 3.035 1.276 2.582 1.082 C 2.129 0.889 1.646 0.793 1.133 0.793 L 0.793 0.793 Z" fill="rgb(15, 10, 6)" height="9.064477012772421px" id="HZtUM5ykw" stroke-dasharray="" stroke-linecap="butt" stroke-linejoin="miter" stroke-miterlimit="10" stroke-width="0.15" stroke="rgb(15, 10, 6)" transform="translate(63.278 0.075)" width="5.6682857142859575px"/><path d="M 5.269 8.271 C 5.373 8.271 5.465 8.31 5.546 8.391 C 5.626 8.471 5.665 8.564 5.665 8.668 C 5.665 8.772 5.626 8.868 5.546 8.945 C 5.465 9.023 5.373 9.064 5.269 9.064 L 0.397 9.064 C 0.289 9.064 0.197 9.026 0.119 8.945 C 0.039 8.865 0 8.772 0 8.668 C 0 8.564 0.039 8.468 0.119 8.391 C 0.2 8.31 0.292 8.271 0.397 8.271 L 2.436 8.271 L 2.436 0.793 L 0.397 0.793 C 0.289 0.793 0.197 0.754 0.119 0.674 C 0.039 0.593 0 0.501 0 0.397 C 0 0.292 0.039 0.197 0.119 0.119 C 0.2 0.042 0.292 0 0.397 0 L 5.269 0 C 5.373 0 5.465 0.039 5.546 0.119 C 5.626 0.2 5.665 0.292 5.665 0.397 C 5.665 0.501 5.626 0.596 5.546 0.674 C 5.465 0.754 5.373 0.793 5.269 0.793 L 3.229 0.793 L 3.229 8.271 Z" fill="rgb(15, 10, 6)" height="9.064476999999998px" id="QymB985_D" stroke-dasharray="" stroke-linecap="butt" stroke-linejoin="miter" stroke-miterlimit="10" stroke-width="0.15" stroke="rgb(15, 10, 6)" transform="translate(68.807 0.075)" width="5.665285714285687px"/><path d="M 5.662 4.532 C 5.662 5.045 5.603 5.57 5.48 6.101 C 5.358 6.634 5.179 7.123 4.938 7.568 C 4.696 8.015 4.398 8.373 4.049 8.65 C 3.697 8.924 3.292 9.064 2.833 9.064 C 2.373 9.064 1.965 8.927 1.613 8.656 C 1.261 8.385 0.966 8.024 0.725 7.574 C 0.483 7.123 0.301 6.634 0.182 6.101 C 0.06 5.567 0 5.045 0 4.532 C 0 4.019 0.06 3.495 0.182 2.964 C 0.301 2.43 0.483 1.941 0.725 1.497 C 0.966 1.053 1.261 0.692 1.613 0.414 C 1.965 0.14 2.37 0 2.833 0 C 3.143 0 3.423 0.066 3.67 0.194 C 3.921 0.322 4.154 0.495 4.374 0.716 L 4.965 0.137 C 5.048 0.063 5.146 0.021 5.26 0.012 C 5.358 0.012 5.445 0.054 5.519 0.137 C 5.603 0.212 5.644 0.304 5.644 0.408 C 5.644 0.513 5.603 0.608 5.519 0.692 L 4.863 1.348 C 5.129 1.795 5.328 2.287 5.463 2.833 C 5.6 3.375 5.665 3.942 5.665 4.532 Z M 0.79 4.532 C 0.79 4.818 0.817 5.132 0.871 5.466 C 0.924 5.802 1.002 6.133 1.109 6.461 C 1.214 6.789 1.348 7.091 1.512 7.362 C 1.676 7.633 1.864 7.854 2.084 8.018 C 2.302 8.185 2.552 8.268 2.833 8.268 C 3.113 8.268 3.36 8.185 3.581 8.018 C 3.799 7.851 3.99 7.633 4.154 7.362 C 4.315 7.091 4.449 6.789 4.556 6.461 C 4.663 6.133 4.741 5.799 4.795 5.466 C 4.848 5.129 4.875 4.818 4.875 4.532 C 4.875 3.489 4.663 2.6 4.24 1.858 C 3.802 2.129 3.334 2.266 2.836 2.266 C 2.555 2.266 2.314 2.192 2.111 2.04 C 1.908 1.887 1.768 1.697 1.691 1.461 C 1.375 1.87 1.145 2.353 1.005 2.91 C 0.865 3.468 0.796 4.01 0.796 4.529 Z M 2.433 1.133 C 2.433 1.231 2.469 1.312 2.54 1.378 C 2.612 1.443 2.707 1.473 2.83 1.473 C 3.14 1.473 3.45 1.389 3.76 1.223 C 3.489 0.942 3.193 0.802 2.877 0.802 L 2.833 0.802 C 2.689 0.802 2.588 0.835 2.526 0.903 C 2.466 0.972 2.436 1.047 2.436 1.13 Z" fill="rgb(15, 10, 6)" height="9.064477012772421px" id="nXoQWRodd" stroke-dasharray="" stroke-linecap="butt" stroke-linejoin="miter" stroke-miterlimit="10" stroke-width="0.15" stroke="rgb(15, 10, 6)" transform="translate(74.263 0.075)" width="5.665285714285972px"/></g></svg>)
Sagra del fico d'India di San Cono
Abbiamo preso una sagra radicata nel territorio e l’abbiamo trasformata in un’esperienza di lifestyle. Attraverso una strategia che mescola estetica moderna e linguaggi tipici, la Sagra del Ficodindia di San Cono è diventata un evento capace di generare una partecipazione reale partita dai social.
Contesto
Le manifestazioni territoriali soffrono spesso di una narrazione statica, confinata al folklore e a un pubblico limitato. La sfida per San Cono è stata infatti quella di trasformarla in un evento aspirazionale per la Gen Z e i Millennials.
Insight
Oggi l’autenticità della terra è un lusso, ma per essere desiderabile deve diventare un trend. Elemento centrale della nostra strategia non era infatti quello di sponsorizzare un frutto, ma di dare voce a un’anima siciliana inedita. In questo modo abbiamo trasformato una semplice sagra locale nel place to be, utilizzando la leva della FOMO (Fear Of Missing Out).
Approccio creativo
Abbiamo fatto di TikTok e Instagram due finestre aperte su un’estetica “hype-rural”, mentre fu Facebook abbiamo apparecchiato una bella community “da bar”: un tono di voce colloquiale, simpatico e verace che ha generato fiducia e appartenenza. La strategia ha coinvolto anche gli influencer nelle vesti di mediatori della cultura del territorio.
Output
La comunicazione si è sviluppata su tre pilastri:
Visual Storytelling: a partire dal frutto, sua maestà, il fico d’india, abbiamo creato un immaginario focalizzato sulla matericità del frutto e sul dinamismo della piazza.
Influencer Marketing: coinvolgimento di creator capaci di intercettare target diversificati, portando il racconto della sagra dentro i feed di chi non aveva mai considerato San Cono una meta turistica.
Community Management: una gestione attiva dei canali social, trasformando ogni commento in una conversazione e ogni dubbio in un invito a partecipare.
Risultati
La risposta del pubblico ha trasformato i like in presenze fisiche pazzesche:
+1.3 Milioni di visualizzazioni: il brand "San Cono" ha occupato lo spazio digitale con una forza incredibilmente incredibile.
+41.300 Interazioni: un segnale chiaro di quanto il messaggio fosse rilevante e sulle bocche di molti ehehe
+10.000 Presenze all’evento: un funnel naturale che ha portato tanta gente in piazza, posizionando la Sagra come la nuova porta d’ingresso per il turismo esperienziale in Sicilia.
E quindi?
Abbiamo dimostrato che mescolando tradizione e nuovi linguaggi anche un evento in piazza può diventare qualcosa di iconico- che belle le sagre! Facciamo più sagre!
